Deceptive advertising is a form of lying.
About a week ago, I received this email from Activist Post:
8 years ago, this M.D. uncovered a group of seniors doing the unthinkable… cheating the “natural laws” of human lifespans.
And they all show these 4 weird signs that they’ll live past 100.
Do you show them?
-NHR (Natural Health Response) Research Team
P.S. These seniors might be living extremely long lives, but you’d never realize how old they really are. Click here for their secrets.
We’ve all received such “sponsored” emails before from websites to which we subscribe. Invariably, if you click on the embedded link, you’re sent to a page with a long video that you cannot speed through. But I fell for this one, my curiosity stirred by the claim of discovery of a Tabula Vita (fancy Latin for “map of life”) that accounts for a group of seniors who are defying the odds and living beyond normal human lifespans.
The video began with a brief segment on the alleged discovery of Noah’s Ark. Then a medical physician, Richard H. Gerhauser, who says he’s a devout Christian, begins his pitch. But 15-20 minutes into the video, Gerhauser still hasn’t even begun to identify who these remarkable seniors are, and the “4 weird signs that they’ll live past 100”, which Gerhauser calls Tabula Vita, Latin for the map of life.
So I went looking on the web for information on Gerhauser.
To begin, Richard H. Gerhauser graduated in 1981 from the University of Nevada, Reno, School of Medicine. He is board-certified in the field of “public health” and claims to have expertise in flu, sports medicine, and nutrition disorders. He currently practices “preventive medicine” at the Quality of Life Medical Center in Tucson, Arizona.
Dr. Gerhauser received 40 ratings on Vitals, with an average of only 3.3 stars (maximum 5 stars): 17 excellent; 13 bad. Gerhauser’s negative reviews are instructive:
“I just spent an hour watching the video by Gerhauser revealing God’s four things that keep us alive and healthy sometime into the 100’s. This is all based on the Bible and the fact that Noah and many others had much longer life spans then [sic] we do. I am a Christian Counselor, with a master’s Degree in Theology, Psychology, and Christian Counseling. I have also taught the Bible for 25 years. So as I was reading, the doctor was very convincing, using scriptures to back up what he was saying. All the time he is saying that as a Christian he does not want to charge anything for these two books. I kept reading hoping against hope that he really was going to send these books for free. But alas, I just knew there would be a catch. Which of course is to lock you in to a yearly subscription to his Health News Letter for $74.00, with a sliding scale of 37.00 (if you are a senior citizen) and then for a six month subscription only 19.00 As a Christian, when someone says that something is FREE, then it is really FREE, and does not use the FREE word as a bribe to get you to buy something else. Which of course is the real goal here.Knowing God like I do, I highly doubt that He would give his secrets of a long life to someone like Gerhauser who is merely using the FREE word in order to actually make a required UNFREE price to buy his News Letter. Not only that, but IF we use the four secrets that God supposedly revealed to him, which 99.9% are guaranteed to work, then WHY would we need his news letter with advice on how to get healthy, etc? The bottom line is they want your credit card on file so they can automatically bill you every year for a new subscription to his news letter. I happen to know that Psalm 139 states that God APPOINTS the exact number of days that each of us will live while we are still being formed in the womb. So actually HE has already decided what each of our life spans will be before we are even born? So there is a day ahead for each of us that God Himself has appointed the exact date of our death. Read Psalm 139. So the reality is WE CANNOT CONTROL the day that we are going to die on no matter how much gray salt, or Noah’s Wine, or Cellular REnewal, or DNA etc. we take or don’t take. We are not God and we cannot determine how many years we will live. So on that note, I suggest that you do not buy his news letter simply because for a Christian he LIED in order to make money.”
“I paid $37 for supposed free books and a supply of supplements. I got the books in 10 days but no supplements. There is no place to call or email this ‘doctor’ to get my guaranteed refund. This sight and probably the doctor are a fraud – do not lose your money here. I am putting in a claim against him. He can have his dang books back. All he does is suggest what supplements to buy from other vitamin outlets. A REAL HOAX! Too bad I can’t hit minus stars.”
“I don’t want to say that what Dr. Gerhauser has to offer isn’t valuable for our health. But to say it is free and then require that I pay for a subscription and that with a ticking clock, is asking me to make a hasty decision. I’m suffering major health problems (disabled) and simply don’t have the money for this for another 7 days. So his pressured dishonest tactics just precluded my being able to access the years of health I could have. Shame on you Dr. Gerhauser. Change the free but it’s not free and the do it now thing and I think you have a really Christian thing here assuming your research is correct.”
“Dr. Gerhauser said there’s no cost. However, in my opinion, this appears to be a bait and switch scheme. He also uses God in his presentation to prove his honesty and sincerity. By the end of his long online presentation, he encourages you to purchase his monthly newsletter. So, in reality, if I’m not mistaken, the ‘free’ publication is sent after you sign up for the newsletter that’s not free.”
“If the Tabula Vita is indeed a gift from GOD to mankind then it is not for a man to profit from it but to freely share it. Old wives and washer women must have read this as a lot of traditional old remedies are found in there, many freely available in your local library!”
This is the response I wrote to that Activist Post email:
“Shame on you for sponsoring this charlatan!”
My conclusion: Avoid this charlatan like the plague.
Better than Drudge Report. Check out Whatfinger News, the Internet’s conservative frontpage founded by ex-military!