Corporations – with furloughed employees from sea-to-shining-sea – are falling all over themselves to massively expand their woke budgets and throw money at “Black Lives Matter” (BLM) and similar “social justice” organizations.
And massively means MASSIVELY: $565 million as of June 11, 2020, according to one report. But as we’ll see, this money is not going toward addressing “systemic racism,” nor “inequality.”
But first, just imagine what all that money could accomplish if invested toward addressing the root causes, in a spirit of Black lives mattering, instead of hollow symbolism and racial jingoism of BLM.
Such as: monetarily supporting pro-life groups, that by definition oppose Planned Parenthood – which probably snuffs-out more Black lives in the average month than there have been police shootings since the founding of this country (including justified and non-justified police shootings). Abortion is the leading root cause of premature death among Blacks.
Such as: monetarily organizations promoting the restoration of the nuclear family, including faith-based institutions, since illegitimacy has become rampant in the Black community, and is one of – if not the – single greatest root cause of future poverty.
Such as: monetarily supporting organizations providing vouchers or scholarships to private schools for Black youth – so that they can access to quality education that will help position them for future prosperity, instead of being trapped in the public education system. Lack of access to high quality education is a root cause of continued poverty among Blacks. (See the documentary “Waiting for Superman” for a heart-wrenching depiction of Black mothers desperately seeking better educational opportunities for their children.)
It’s not genuine concern for Black lives mattering that’s driving the dollars from the woke corporations, but cynical racial virtue signaling – merely a variation of a traditional PR or marketing campaigns intended to burnish the image of the corporation.