AFA Christmas Shopping Guide: Which companies to patronize or shun

Baby Jesus with lambs
Black Friday is a week away, the biggest retail sales day of the year when Americans begin the annual frenzy of buying stuff for Christmas.
Here is American Family Association (AFA)’s Christmas buying guide: the Naughty-or-Nice 2015 Retailer List.
AFA divides top U.S. retailers into 4 color-coded groups:

  1. Blue: Businesses rated 5 stars by AFA for promoting and celebrating Christmas on an exceptional basis.
  2. Green: Companies that are Christmas-friendly for using the word “Christmas” on a regular basis.
  3. Yellow: Companies that refer to and use the word “Christmas” infrequently, or in a single advertising medium, but not in others.
  4. Red: Companies that do not recognize Christmas, although they may use “Christmas” sparingly in a single or unique product description.

Here are the Blue or exceptional businesses:

Here are the Green Christmas-friendly companies:

Here are the Yellow or marginal businesses:

Here are the Red companies — DO NOT GIVE THEM YOUR MONEY!

H/t FOTM’s MomOfIV

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Thank You Dr. Eowyn for helping us to discern the proper candidates to receive our money for this holiday season (and every day of the year).
I have a feeling the red list will grow longer each year.
We should mail them a lump of coal.
Jesus is the reason for the season!

Steven Broiles

Macy’s, despite their Thanksgiving Day Parade here in New York, will not get any of my money. They have been surreptitiously ideological for a number of years now.
I urge everyone not to patronize any BANKS, either!

Auntie Lulu
Auntie Lulu

Steven . . . we need to patronize BANKS . . . . to withdraw our monies!


Many thanks for this labour of love, as it just made my life far more simple.


This is a great idea because in a nation where a leading presidential candidate says the government should track all Muslims not unlike Hitler tracked the Jews, we need to take action because some businesses, perhaps in an effort to appeal to ALL of their customers, not just practicing Christians, might not scream “CHRISTMAS!!!” loud enough.
What the eff does shopping for a new pair of socks have to do with Christmas? I thought that’s why I go to church.
Matthew 7:5